Expert help.
Exactly when it matters.
One trusted network for homes, buildings and businesses — delivering skilled AC, electrical, appliance and IT support across Delhi NCR.
Live B2B purchase orders
Five tower-level projects prove the model before expansion — starting in Manesar, Gurugram.
CIN: U82990HR2026PTC144507
One operating network. Multiple recurring revenue pools.
B2C household demand
Urgent repairs, seasonal AC demand, appliance breakdowns and recurring electrical/IT needs.
New-build projects
Builder relationships can generate hundreds or thousands of installation/preparation points from one project.
Industrial AMC
Factories, warehouses and commercial facilities need preventive maintenance plus emergency breakdown support.
Cross-sell flywheel
An AC account can expand into electrical, appliance, IT and annual maintenance services.
Invest in a platform that is already live.
Expertify already connects demand and supply through a working web presence, a customer application and a dedicated professional workflow — reducing product-launch risk before capital is deployed.
Customer acquisition is live
The public website promises trusted AC, appliance and computer experts in Manesar and Gurugram, with a 60-minute positioning.
Transactions can move into the app
The Android customer app supports discovery and booking with transparent pricing, at-home fulfilment and service-warranty positioning.
Supply has its own operating layer
Expertify Pro, also publicly listed by the same developer, enables professionals to receive, manage and track service work.
Four service verticals create a broad household wallet.
AC / HVAC
Service, gas charging, repair, shifting, installation, copper piping, stands and AMC.
Electrician
Switches, sockets, MCB/DB, fans, wiring faults, lights, geyser points, earthing and safety checks.
Home Appliances
Washing machine, refrigerator, microwave, geyser, water purifier, TV and other household equipment.
IT Service
Laptop/desktop diagnosis, OS support, upgrades, hardware repair, Wi-Fi, printer and small-office IT support.
Expertify AC bottom-up working model
Illustrative investor model for Delhi + Noida/Greater Noida + Gurugram; not an official government city-level installed-base statistic.
Repair demand extends far beyond air conditioners.
The India appliance installation, repair and service segment covers ACs, washing machines, refrigerators, TVs, microwaves, geysers, water purifiers and other household equipment.
| Category | Customer pain point | Expertify job types | Cross-sell |
|---|---|---|---|
| Washing machine | Not spinning, drainage, vibration, PCB/motor issues | Diagnosis, repair, installation, inlet/outlet work | Electrical socket, plumbing coordination, AMC |
| Refrigerator | Cooling loss, compressor, gas leakage, thermostat | Inspection, gas/repair, component replacement | Electrical safety, stabilizer, annual check |
| Microwave / kitchen | Heating, control panel, electrical faults | Diagnosis and component-level repair | Kitchen electrical work |
| Geyser | No heating, leakage, element/thermostat issues | Repair, installation, safety check | Electrician + plumbing |
| Water purifier | Filter/membrane, low flow, leakage | Service, consumables, installation | Recurring AMC / consumables |
| TV / electronics | Display, power, board and connectivity | Diagnosis, repair coordination, installation | Wi-Fi / IT support |
Projects create volume. AMC creates recurring revenue.
Real-estate installation
Outdoor stands, copper piping, PVC batten, drainage, sleeves, installation, testing and commissioning depending on scope.
AMC / daily service
Preventive visits, breakdown response, filters, gas checks, electrical maintenance and SLA-based support.
Factory / industry
Split/cassette/ducted/VRF support, electrical systems, office IT and recurring technical manpower.
Ashiyana Amrah, Sector 90, Manesar — live B2B PO case.
Five labour-only tower POs. One PO is ₹1.40 lakh for one 14-floor tower. Scope: install outdoor AC stands and copper piping inside PVC batten; indoor/outdoor AC units are not installed under this scope.
Current labour-only scope
₹1.40L / tower × 5 ≈ ₹7.0L base PO value, consistent with the stated ₹7L+ received total.
≈ ₹625 / AC preparation pointComplete unit installation labour
Market example provided by Expertify: ~₹1,700 labour charge for complete indoor/outdoor AC installation.
1,120 points × ₹1,700 = ₹19.04LDirect material + execution contract
Expertify indicated a potential ~₹40,000 “per unit” value when contracting directly with material. Because “unit” could mean AC point or flat, both scenarios are shown to avoid overstating the opportunity.
Per flat: ₹1.12Cr · Per AC point: ₹4.48CrThe same project can produce three revenue layers.
| Layer | Example scope | Revenue character | Strategic value |
|---|---|---|---|
| 1 · Pre-installation | Stand + copper + PVC batten + preparation | Project / tower PO | Enters project before resident handover |
| 2 · Final installation | Indoor/outdoor units, testing, final connection | Per AC / per flat | Higher labour revenue and resident relationship |
| 3 · Lifecycle service | Service, repair, gas, parts, AMC | Recurring | Turns one construction project into multi-year LTV |
“Win the building once. Monetize installation, handover and maintenance for years.”
Build density before geography.
01 · AC-led B2C
Use high-intent seasonal demand to acquire households and build technician density.
02 · Cross-sell
Add electrician, home-appliance and laptop/computer repair to improve repeat rate and customer LTV.
03 · Builder sales
Target project managers, MEP contractors, developers and facility teams for tower- and project-level work.
04 · AMC conversion
Convert completed projects, societies, factories and commercial accounts into recurring service contracts.
Priority B2C clusters
Priority B2B accounts
The Expertify playbook
Concentrate technicians and customers in a small number of NCR clusters first. Better density can improve fulfilment speed, partner utilisation, repeat usage and unit economics.
Capital turns proven execution into a repeatable operating system.
Expertify is not only a home-services marketplace. It is building an integrated technical-service layer for homes, real-estate projects and operating facilities.
₹30 lakh to build toward the ₹1 crore FY2026–27 revenue target.
Proposed initial growth round
A focused milestone round to strengthen the team, equip field operations and scale the technology already in market. This is sized to prove repeatable NCR unit economics before pursuing a larger institutional round.
₹30L ÷ ₹3.3Cr post-money
Build the engine
Hire the core execution and sales team; standardise training, safety and quality control.
Increase capacity
Deploy professional equipment and build reliable technician coverage in priority NCR clusters.
Prove repeatability
Track acquisition cost, repeat rate, fulfilment, contribution margin and AMC conversion monthly.
Reach the target
Build toward management's ₹1Cr FY2026–27 revenue goal, then price the next round on demonstrated growth.

External evidence behind the market slides.
Expertify Technologies Private Limited · Government-registered private limited company · CIN: U82990HR2026PTC144507. Registration details supplied by Expertify management.
Open supplied 63-page benchmark deck
Pages 8–9: ₹5L Cr TAM, ₹2L Cr SAM, <1% online penetration and ₹8.5L Cr CY2029 projection. Pages 26–34: micro-market density, retention and repeat-user benchmarks. Used as category evidence—not as Expertify performance.
expertify.in
Public positioning reviewed September 6, 2026: verified AC, home-appliance and computer services, upfront pricing, tracking and 60-minute service positioning in Manesar / Gurugram.
Expertify – AC & Home Services
Public listing reviewed September 6, 2026: Android customer app, transparent pricing, at-home service and warranty positioning; listing showed version 4.8.0 and 10+ downloads.
Expertify Pro: Partner App
Public companion listing for service experts: receive nearby requests, manage bookings, availability, customer communication and job performance.
NSE-hosted Urban Company filing / market report
₹165–170B FY2025; repairs ~53%; projected ₹290–295B by FY2030 at ~12–13% CAGR.
Business Standard citing Anarock data
52K+ units launched during 2022–2025; Greater Noida 32,179, Noida 11,312, YEIDA 8,544.
ICRA — Delhi NCR office market analysis
~204M sq ft as of Sep 30, 2025; FY2025 fresh supply ~7.4M sq ft; Gurugram ~60% of NCR Grade-A stock.
Mordor Intelligence
Broader appliance ownership/market expansion supports future repair and maintenance demand.